WIRED CREATIVE HACK AWARD
Manga, anime, videogames, advertising graphics, product design... No one can deny the powerful force of the Japanese creative content that swept the world when it was synonymous with being cool. However, it has sadly become a remnant of the past. If we remain ignorant the Japanese creative industry will remain left behind, just like the “Galapagos Syndrome” where specialized 3G phones dominated the Japanese market, despite failure overseas. In recognition of this, WIRED launched the “CREATIVE HACK AWARD” in 2013, to provide an opportunity for the next generation “human resources,” who are to lead the future of the Japanese creative industry to the next step.